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Q&A with Chelsea Gurnoe of Friday Pattern Company

February 27, 2021 By Chuleenan 1 Comment

I first discovered Friday Pattern Company on Instagram (@fridaypatterncompany). The models wearing the Seabright Swimmer and the Wilder Gown really caught my eye — and I loved the flowers in their hair. I soon realized that Chelsea Gurnoe, the founder and owner of the indie pattern company, showcases women of color as well as people of different body types. When you look at the patterns on her website, you can see that she highlights a variety of models to feature her designs.

Seabright Swimmer and Wilder Gown - Friday Pattern Company
The Seabright Swimmer and the Wilder Gown

Although these designs were not quite my style, I did make the Joan Trousers and I bought the Square Neck Top pattern. Earlier this year, I added Friday Pattern Company to my sewing pattern height chart and I interviewed her via email, asking her questions about fashion, sewing, and her company. Thank you, Chelsea for taking the time to answer my questions!


Photo of Chelsea Gurnoe wearing Sagebrush Top, Friday Pattern Company
Chelsea Gurnoe of Friday Pattern Company wearing her Sagebrush Top

When were you first interested in fashion? 
I have loved fashion for as long as I can remember. I had a single mom and I used to have to go to work with her and she worked at this amazing vintage shop. My “play area” was the dressing room when there weren’t customers. I loved to try on different outfits and imagine where and why I would be wearing each thing. 

What attracted your eye when you were first interested in fashion? 
I think having a distinct style from my peers has always appealed to me. I love the way it feels to express myself creatively and getting dressed is a way that we do that every day. 

Fashion design, inspiration, and more

Why did you decide to go to fashion design at San Francisco State University and why did you leave?
I was always into fashion and sewing and fashion school felt like the logical next step. I ended up leaving my program because I became disillusioned with the fashion industry. I also really did not relate to the other people in the program. I think there are probably really great fashion design programs out there but the one I was in felt very stifling and corporate. 

What inspires you now?
I like to start with identifying how I want to feel in the garment and where I want to wear it and kind of expand from there. 

What are your go-to wardrobe staples?
I feel like this changes seasonally but right now I wear turtlenecks almost constantly. In summer I feel like all I wear is elastic waistband shorts! I also wear a lot of dresses and I try to make them work year round because I feel my best in a dress.

Models wearing the short-sleeved Sagebrush Top and a green Adrianna Dress - Friday Pattern Company
The Sagebrush Top and the Adriana Dress

Learning to sew

When did you learn to sew? 
I learned to sew when I was a kid.

Who taught you? 
My grandma taught me 🙂

What was the first thing you sewed?
We sewed a little tiny quilt.

Friday Pattern Company

What inspired you to launch the Friday Pattern Company?
I worked in a fabric store around the time that indie pattern companies started to emerge and it just seemed like the absolute perfect combination of my love of fashion and sewing. 

How would you describe your aesthetic for your designs?
Ha! That is hard. They are my personal style. Probably modern with a bit of drama. Dramatic with a bit of modern? 

What do you strive for in your patterns?
I want my patterns to be fun to sew and approachable for beginners. I want them to inspire the person making them to put their own stamp on it. I tend towards designs that are adaptable and hackable if that makes sense.

Your initial size range went from XS to XXL. Then you went up to 4X and last year you extended your size range to 7X (60″/152 cm bust). Why did you decide to increase your size range?
I initially decided to increase my size to 4X like you said, and then I just saw that there were still people in the community who were not in that size range. I also have more resources now that my company has grown a bit so I was able to continue to extend my size range. 

Women wearing Heather Blazer, sewing pattern by Friday Pattern Company
Heather Blazer pattern size range goes from XS to 7X

Currently, several your patterns are available in extended sizes (XS to 7X). When do you expect to have all of your earlier patterns available in extended sizes? 
I am hoping to finish in 2021 but I can’t promise that. I should have most of them done this year. 

What are the challenges of grading in a wide range of sizes? 
There was definitely a learning curve but I have a great group of testers and a plus fit model who has been an asset in developing my plus size block. 

Women wearing the Hughes Dress
The Hughes Dress is available is sizes XS–7X.

Your patterns are available in print and as a PDF. Do you sell more of the printed patterns than the PDF versions or vice versa?
I sell more PDF. It’s nice because it makes my patterns accessible to sewists around the world. 

Looking at the models who are photographed for your patterns, it is obvious you are committed to being inclusive. Your models have different body types and include people of color. What process do you go through to select models for your patterns?

I love hunting down models. A lot of my models are my friends and family. The models who I don’t know personally I generally find through instagram. I kind of feel like a creep but it has been effective for me so far in finding different types of people who wouldn’t necessarily be signed at a modeling agency (although they should!). 

For each pattern, you donate 5 percent of your proceeds to a selection of charities, which include U.S. and international organizations. How did you select these charities?
They are a mix of charities that have empirical data that they do the most good like Against Malaria and Give Directly, and also charities that I find to be doing incredibly important work like the Trevor Project and the Loveland Foundation. 

What are you working on now?
I am working on updates and new sizing for the Ilford Jacket and also a spring dress that I am particularly excited about!

Chelsea’s Tips

What advice do you have for aspiring fashion designers?
Find your niche, have a clear vision for what you want to do, and go for it! 

What practical skills are most useful for aspiring designers?
I don’t think I am much of an authority on what aspiring designers should be doing, but I do think it is crucial to be clear in your point of view. Knowing why you are designing can center your designs and provide a lot of guidance.

What is the best advice you’ve ever received? 
It’s not advice per se but I have a very artsy and creative family and they always steered me towards creativity and self expression. That push helped me more than anything in figuring out my path in life. 

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Filed Under: Q&A Tagged With: Friday Pattern Company, interview, Q&A

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  1. Tulsi says

    April 22, 2021 at 7:40 pm

    I loved this Q&A, my grandma taught me to sew too 🙂 What would we do without our strong and creative ancestral women?

    ~Tulsi

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Closet find! Leftover fabric from my Pilvi Coat (2 Closet find! Leftover fabric from my Pilvi Coat (2nd pic)
🤍🖤
I was digging through my messy closet this weekend and found a couple of forgotten bags in the back and found about a yard of this cotton canvas fabric plus large scraps. I got it at @stonemountainfabric several years ago and made this Pilvi Coat.

I may be able squeeze another jacket out of it. Maybe a Friday Pattern Company Ilford Jacket or a  Papercut Stacker Jacket? I will likely have to piece together some parts but the fabric is busy so it should work. If you have any other pattern suggestions let me know!

Meanwhile - I neatly folded various memade woven tops - a bigger collection than I realized!

#FabricLove #AsciiArt #SewingJackets #BayAreaSewists #BayAreaSewistsMay #SewOver50 #SewOver50May
Day 13 of #MeMadeMay2025 - I finished my Ora Pinaf Day 13 of #MeMadeMay2025 - I finished my Ora Pinafore last night and wore it to lobby CA legislators today.
 
My union’s color is red so of course I had to make red dress! The fabric is linen curtains from IKEA. I bought two curtains thinking I would make a duster but I saw someone wearing the #SoftenStudio #OraPinafore at the SF Quilt Show and had to make it. This is my first one.

Also wearing my #FridayPatternCompany #AdrienneBlouse - fabric from #StonemountainFabric a few years ago.

#SewOver50 #SewOver50May #FPCMadeMade #MeMade #MeMadeWardrobe #MeMadeEveryday #MeMadeMay #BayAreaSewists #BayAreaSewistsMay
#MeMadeMay2025 - I was working from home today. #MeMadeMay2025 - I was working from home today. 

This ensemble is super comfy:

#RomeyGatherTop a #SewHouse7 pattern in a silk cotton blend I got years ago when the Fabric Store had an LA location.

The #TedraSkirt is an oldie but goodie that I made years ago. The denim is nice and soft after many washings. 

These are the glasses I wear when I’m not wearing contacts. 

#MeMadeEveryday #HandMadeWardrobe #BayAreaSewistsMay #SewOver50 #SewOver50May #Cousumain #SewistsOfInstagram
Day 8 of Me Made May - what I wore to work today. Day 8 of Me Made May - what I wore to work today.

I’m not documenting everyday, which is not a requirement of participating in Me Made May anyway - in case you were wondering. Some days I just don’t have time or don’t feel like taking a photo.

Here are the deets:
#PatinaBlouse @fridaypatterncompany in a linen I got from @moodfabrics during a work trip to NYC. I used snaps instead of buttons.

#LaraSkirt @just_patterns - left off the back pleats and added a tie to make an adjustable waist. See 3rd pic for back detail. Fabric from @britexfabrics 

I also wore my #JPChristyCardigan again. It goes well with this ensemble.
 

#MeMadeMay #MeMadeMay2025 #MeMadeMayEveryday #HandmadeWardrobe #BayAreaSewists #BayAreaSewistsMay #SewOver50 #SewOver50May #MadeWithMood #MadeWithBritex
#MeMadeMay25 - Today’s ensemble - Dew Dress by @ #MeMadeMay25 - Today’s ensemble - Dew Dress by @fridaypatterncompany and one of my favorite Pilvi Coats.
✨
The fabric for the #DewDress is from upstairs at @stonemountainfabric 
💛
The #PilviCoat fabric was from @britexfabrics before they moved to their current SF location.

#BayAreaSewistsMay #SewOver50 #SewOver50May #MeMadeWardrobe #MeMadeMay  #YellowDress #FPCMeMadeMay
I made the Christy Cardigan and another Cuff Top i I made the Christy Cardigan and another Cuff Top in April.

As soon as I saw @just_patterns #JPChristyCardigan I had to make it. 

I love the sleeves and I had this wool sweater knit fabric in my stash. The buttons are from @stonemountainfabric 

I got the pattern printed at @studiosessions.sewing so I could get going on it right away. 

Then I made the @theassemblylineshop #TALCuffTop last Sunday for #SewAprilBlouse25 and to wear to a work event in DC last Tuesday. 

Due to time constraints, I went with the Cuff Top, which I’ve made multiple times. I only had a little over a yard so I cropped it. And because it was going to be in the 80s (~27 C), I went with narrow elastic (1 cm). Wide elastic at the cuffs can get sweaty. I whipped it together in 2.5 hours.

I finally took photos yesterday. 

Also wearing @naughtybobbinpatterns Palazzo Pants in a linen rayon blend from @metrotextilesnyc. The other fabrics have been in my stash for so long I can’t remember where I got them. 

This is my first post for #MeMadeMay2025

#MeMade #MeMadeMay #SewOver50 #SewOver50May #SewnShownSeated
I’m happy to say that I brought a bag full of fa I’m happy to say that I brought a bag full of fabric and didn’t take NOT take any home. Mission accomplished! 🤗

✨ I organized this @bayareasewists Fabric Swap + Sewcial - which took place earlier today. You can see more in the #BayAreaSewists Reel. 

✨There was so much fabric but remarkably, only one table of leftover fabric, which w donated to the Berkeley Public Library for their sewing circle. 

Plenty of fabric went to new homes. Yay! 

I’m wearing the #AntheaBlouse (sleeve fabric is from a previous Bay Area Sewists event, the solid fabric is a Japanese cotton lawn from @stonemountainfabric purchased last year (I think). Palazzo pants (linen-rayon blend from @metrofabrics) are a @naughtybobbinpatterns pattern. I used the Anthea sleeves on my @carolyncassiepatternco Perth Blouse (see previous post) - and the same fabric combo.

Thanks to Bernice(@sewbee73) for taking my photo! 🤳

#BayAreaSewists #BayAreaSewistsApril #FabricSwap #Destash #SewingMeetup #SewOver50 #SewOver50Apr
Went to my first quilt show today and met @entropy Went to my first quilt show today and met @entropyalwayswins!

💙 Hillary is giving talks about her quilts twice a day (11:30 am and 2:30 pm). So great to hear the background of her quilts. 

💙 The #SFQuiltShow organized by @sfquiltersguild is on display through Saturday.

🪡 All of the quilts are Hillary’s except the last one. So great to meet you Hillary!

#SFQuiltersGuild #SewOver50 #SewOver50Mar
I made bracelets to match my Dew Dress with leftov I made bracelets to match my Dew Dress with leftover scraps!🤗

This idea is from the book Alabama Sewing + Design. Just take strips of jersey and make knots - and that’s it!

💛The Dew Dress is the second yellow garment I’ve ever made. It’s usually a color I avoid but not anymore! This dress is a really quick sew once you cut everything out.

Stay tuned for photos of the dress, which I wore to work earlier this week. 

💛Fabric from @stonemountainfabric upstairs.

#BayAreaSewists #BayAreaSewistsMarch #ScrapBuster #MeMade #Cousumain #SewOver50 #SewOver50Mar
Here are photos of my @CarolynAndCassie Perth Blou Here are photos of my @CarolynAndCassie Perth Blouse with sleeves from the @AnnaAllenClothing Anthea Blouse and my @AnneTilley.Patterns  Magic Pants 
🤸🏽🤸🏿🤸🏻
I made the blouse last month (see previous post for a closer look) and finished the pants last weekend. I took these photos on Monday before I left for work.
🩷
The pants are my February No Frills entry for #MagamSewalong hosted by @yogabyrdsews @suestoney and @sewing_in_spain !
I really needed some basic black pants and decided to try this pattern. I didn’t make a muslin - gasp - because they have a hidden expandable panel in front. So I decided to take my chances.
🖤
I shopped my stash and used a medium-weight wool fabric. The pattern is designed for linen so maybe that wasn’t the best choice as these are high-waisted pants and the wool is a little itchy. But I can wear them in the spring, fall, and winter in the Bay Area so I will get a lot of wear from them. I need to tweak the back a little but otherwise, they fit quite well!
🩶
Note on blouse fabric: I got the solid cotton lawn from @stonemountainfabric last year. The Liberty print was from a Bay Areas Sewists event several years ago.
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#MagamNoFrillsFebruary #SewOver50Feb #SewOver50 #SewYourStash #BayAreaSewists #BayAreaSewistsFebruary  #DopamineDressing

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